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Step-by-step tips for creating your footwear factory

Interested in footwear? Want to open your own factory, but don’t know where to start? Below, we will give you the step by step of useful tips to fulfill your dreams and become a footwear manufacturer.

1. Define your goals.

We already know you want to have your own factory, but do you know what style of footwear you want to target? This industry is very competitive, so it’s best to focus on a specific niche market. For example, children’s shoes, safety shoes, men’s shoes. In some cases you can combine two types of audience while the style is the same.

2. Analysis.

Many things you must take into account before fulfilling your dreams, if you have already defined your goals, you know what type of footwear you are going to manufacture, it is time to choose the possible construction systems, materials, machinery and tools needed to then define how much capital you need. 

3. Name and records.

Some recommend this as a first step, but if you don’t even know who you’re going to address, how will you get the name? The ideal is that you identify both name, logo and other graphic pieces are based on the above points to be able to choose with a better criterion and effectively reach your niche market.


In addition to this you will be able to advance with the trademark registrations and legal requirements you need to operate as a manufacturer.



"Creating your shoe company takes work, but if it’s your passion, the satisfaction will be immense"

Jorge Martínez.



Commercial agencies/ Wholesalerss   |   shoe manufacturers   |   Leather goods manufacturers   |   Shoe shop/ Retailer

4. Analyze the market.

Direct and indirect competitors, prices, models, work styles, sales systems, among other elements, are part of the factors that are analyzed in a market study to devise strategies that you should proceed. 

5. Find providers.

For some it may be hard work, but nowadays it is much easier to find the business allies you will probably “marry” and work for a long time, whether in materials, tools or machinery.


But we have a secret or maybe a super trick in you will find a long list of suppliers, classified, within easy click reach. 


6. Get funding.

There are many ways to achieve this, the most common is average banking institutions, but today there are also other alternatives such as crowdfunding to reach the capital that your project requires.

7. Physical space/ Work equipment.

When you have all the ideas more organized it is time to find the site to operate and all the work team that will accompany you, in which it is not necessary to say must be qualified for each task. 


8. Get distributors.

The success of a production line depends not only on the manufacture in Yes, but on the success of the sales, so it is important to find distributors interested in your product or distribute it yourself, in both cases you will need sales strategies. 

9. Establish marketing strategies.

This will depend on your goals, who you sell to, how you do it, etc.  But the truth is that at this time you should not leave out marketing strategies capable of boosting your business.



Nothing is possible if it is not put into practice, so let’s get to work future footwear manufacturer!

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